Solution 3 - Your Screenplay

The platform takes a form that is adapted to your marketing objectives.

The production of your screenplay can be undertaken by YOUge, or an external company. You have total control over all aspects.

In addition to generating the benefits of solution 1 and 2, your mission is manifested as the participant progresses through the experience.

Here are some examples of the forms:

1. Competitive spirit
The participant is an athlete who takes part in a competition. With his competitive spirit, he runs faster when faced with strong opponents. He also performs better when sponsored because he has more time to train. To do so, he must have sponsors.

There can be various kinds of competitions and the role of the sponsor may vary. For example, in the Sprint To Health, Health Canada helped the runners stay healthy.

2. Leadership
The participant is the head of a department of a large company. To further his career he must demonstrate leadership. To do this, it is required that team members be productive. If only one or two were productive, his promotion may prove elusive. To progress in his career, he must also keep abreast of opportunities available on the market.

The role of the leader can be expressed in many ways. This is a very effective way to reward the ambassadors of a cause.

3. Sharing
The participant must fill his closet. To do so, he may borrow from the closet of his friends, but he may not like the choices. The faster he accrues friends with full closets, the faster his will fill up. To fill his closet faster, he can discover the new trends on your site.

What we share can be vary from our network of contacts to valid email addresses

4. Inspiration
The participant must renovate his house before his neighbors do. To advance the process, he must have inspiration and know-how. Inspiration comes from the neighbors. The more they renovate their homes the more inspiring they are for him to renovate his own. The know-how comes from your website

Inspiration usually leads to creativity. The nicest garden, the best choreography, etc.

5. Synergy
The participant is the mayor of a very polluted town. Since pollution usually spreads the participant needs the neighboring towns to clean up as well. He must also undertake actions to clean up his own town by learning ways to do so.

There are many situations where what our neighbors or our loved ones do have an effect on us. This scenario is very effective in creating awareness about the implications of our actions

6. Together we stand
The participant is the commander of a commando squad that must free a political prisoner. To progress rapidly the commando must advance in tight formation. If not, then the leaders are no longer covered and have to spend time hiding. To correctly advance rapidly we have to be motivated and know why were are performing this duty.

There are endless situations that emphasize team work. Examples include a soccer game, or solving a riddle.



Whatever the situation of the experience, the participant plays with the person that invited him and the friends that he invites. "We are better for the good friends we have"

Any company, regardless of the sector in which they operate, can use our medium.
- Manufacturing
- Retail
- Government agency or ministry
- Non-profit organizations
etc.


Case study Case Study
Health Agency of Canada
(in french only)
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We have many solutions for you. Whatever your goals, we will adapt our media to meet your needs.

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